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Airtel Malawi is a leading mobile telecommunications company which aims to connect millions of Malawians to the world. On the 27th December 2019, this corporate giant made a historic move by declaring that 2.2 billion shares were on sale and encouraged Malawians to buy in as shareholders.
Look closely and consider the many businesses that are operating widely in the world today, one can agree that some portions of them do not have a website especially in Malawi. In this modern age most consumers search online for information that will help them make smarter purchasing decisions. In fact, according to the e-commerce Foundation, 88% of consumers will research product information before they make a purchase online or in the store.
A customer is the key person in any business. You’re in business with the aim to serve the customers what they want and bring them to satisfaction grounds for every product released. So, businesses rely on customers for their survival in a case that they drive incomes; without them, businesses have nothing to offer. Mostly, pressures of competition between businesses and other companies dictate that customers must be at the center of everything that a business does.